SEO – Search Engine Optimization – For E-Commerce
E-Commerce is here to stay. In the past decade, it’s become an unstoppable force. With big marketplaces like Amazon, and eBay, as well as opportunities for their own e-commerce stores hosted on WordPress or Shopify, virtually everyone can sell online. In 2019, the worldwide estimated revenue of E-Commerce amounted to 3.5 trillion USD!
That being said, there’s more competition than ever in E-Commerce, making it even more important to be visible for your customers.
E-Commerce SEO is different from regular SEO. For E-Commerce, we don’t only focus on Google, Bing & Yahoo. Actually, Amazon is the biggest search engine for shoppers. If you’re selling on Amazon, ranking high will increase your sales exponentially. Have you ever shopped anything from page 2 on Amazon? Neither have we. That shows how important a good ranking is.
Outside of Amazon, you should also optimize your E-Commerce website for regular search engines, like Google & Bing. It will basically generate new customers for you without any cost. Just imagine how many orders you would get if you ranked number 1 for a relevant search term!
We at Zen Digital are experienced in optimizing E-Commerce sites as well as Amazon stores. Get in touch today and see how we can help you with E-Commerce SEO.